This step involves lots of questions about the goals and expectations of the website.
I gather all the required information and available content to start planning.
Brainstorming, Goals, Target Audience, Competitor Research, Search Engine Optimisation (SEO)
I present a strategy that includes website wireframes*, sitemap, milestones and technology requirements.
* Wireframes focus on important website elements such as content layout, navigation and call-to-action buttons to map and engage your customers’ attention.
Wireframe, Sitemap, User Experience (UX), Action Planning, Strategy, Requirements, Milestones, Contingency, Search Engine Optimisation (SEO)
I focus on strengthening your brand with a design that conveys your message clearly and builds trust with your customers.
I use the wireframes to design the User Interface that further maps and engages your customers.
Brand Identity, Mood boards*, Look and Feel, User Interface, User Experience (UX), Search Engine Optimisation (SEO)
* Mood boards are a collage of ideas, colours and inspirations that help set the website’s look and feel.
I build the template design with clean, web standard compliant code focusing on Search Engine Optimisation (SEO).
I then integrate the Content Management System (CMS), adding necessary features such as contact forms and Google Analytics.
Before launch, testing time is allocated to ensure your website works well on popular Operating Systems (Windows/Mac), Web Browsers (Internet Explorer/Firefox/Safari) and follows the technology requirements.
I also run a Search Engine Optimisation (SEO) checklist to ensure your website is Google friendly.
Front-End/Content Management System (CMS) Validation, Testing, Debugging, Search Engine Optimisation (SEO) Checklist
Once your website has finally been tested and approved, I launch your website and perform a final Live test.
I also submit your website to Google and other search engines.
FTP Upload, Search Engine Optimisation (SEO), HTTP Redirections, Web-Hosting
In the same way plants need water and care, your website needs updates and monitoring to help your brand grow and stay fresh.
Internet trends with the potential to impact your brand are always around the corner. Keeping up-to-date means survival and ensures your success.
Monitor, Features, Updates, Trends, Keep-Fresh, Search Engine Optimisation (SEO)